The 90s were a decade of huge changes and the world of fashion also has a lot that it owes to this period – this decade has come back in and is currently having a huge influence on current fashion trends – here is how to wear these 90s looks this winter…

The modern take on the summer of love of the 60’s, the 90’s answered with rave culture. The youth of the era enjoyed the hedonistic party lifestyle with neon, bucket hats and acid wash denim. Re-imagined for today’s fashion, we see shots of neon rather than the full Day-Glo ensembles, as well as the bucket hat making a return to the catwalk. Acid wash denim is also big news this season, so if you want to re-visit this era, then this is the way to do it!

Britpop stormed the world in the 90’s and the fashion that followed was practical as well as trendy! Utility is key here – big parkas, comfy jeans and slogan t-shirt. Check out Superdry menswear https://www.ejmenswear.com/men/superdry  for a modern take on the look. We have seen this cropping up recently on the catwalks and for winter 2020, this has to be one of the best ways to dress!

Grunge was the American answer to Britpop, and the main style icon of the grunge scene was Nirvana frontman Kurt Cobain. The look was casual and comfortable – think checked shirts, distressed denim and hair worn long. This comfortable look is making a huge return in the fashion world with checked shirts and distressed denim, teamed with a pair of sturdy and comfortable boots a great addition to any man’s wardrobe.

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